China

Face Shopping: the role that "mianzi consumption" plays in consumer choice in China

Face Shopping: the role that “mianzi consumption” plays in consumer choice in China

When I walked into the wedding flower shop in Tonglu, China — my husband’s hometown — I knew exactly the kind of flowers I wanted: roses, just like the roses on my wedding dress. The shop owner, however, didn’t ask us what type of flowers we wanted. Instead, she asked us how much we were […]

“No commerce, no evil” is no more: how China’s ethical standards affect your business

There was a Chinese saying: “no commerce, no evil”. Merchants were thought to be unscrupulous, and commerce was historically considered an ignoble industry in China. This contemptuous attitude towards businessmen no longer exists in current China. Making money is given priority now. However, problems come up when this priority may be the only consideration for […]

The appeal and illusion of foreign brands in China

The appeal and illusion of foreign brands in China

Photo: Wal-Mart in China In China, Wal-Mart is synonymous with good quality and a pleasant shopping environment. It’s a far cry from the low quality – low price image prevalent among US consumers. And Wal-Mart isn’t the only one. Holiday Inn in China is often located in brilliantly decorated downtown high rises, instead of being […]