National day holiday

Independent travel is on the rise

National Day may be over…but travel is still going strong this month. Temperate weather from Beijing down to Hong Kong spurs those with the desire and means to hit the roads. But, to paraphrase a Bob Dylan lyric, travel habits they are a’ changing. These articles from the Xinhua news agency (Chinese) and Financial World […]

The Marketing Gold in China’s National Day Holiday

China’s National Day Holiday has just passed us — and they don’t call it “Golden Week” (黄金周)for nothing. Take for example this CCTV report surveying 36 retail stores in Beijing (Chinese). By October 4, their combined sales from the holiday already topped 143 million yuan — or around 18 million US dollars — which is […]