Writers who really know China
Posted in China, China marketing, Consumer, Culture, Holidays, New Year's Day on Dec 31st, 2006
What do you think of when January 1 approaches? An evening of wild bacchanalia? The apple drop in Times Square? Resolutions?
How about adding “weddings” to that? Because, if you’re Chinese, a wedding might just be the first thing on your new year to-do list.
Why is January 1 such a hot time for weddings?
Well, it’s no [...]
Posted in Brands, China, China marketing, Christmas, Consumer, Holidays, Strategy on Dec 31st, 2006
Christmas may not be an indigenous holiday to China — but retailers had a VERY merry one this year. Merry enough to merit dubbing Christmas the third largest consumer shopping season in China.
Here’s the story published in Sohu (partially translated by yours truly):
Christmas Day is not an official holiday in China. Yet this didn’t [...]
Posted in Brands, Business-to-business, China, China marketing, Chinese New Year, Chinese executives, Consumer, Culture, Holidays, Marketing on Dec 23rd, 2006
Ginseng. Vitamin supplements. Top-shelf liquor. Fancy snack foods. These might be a few of the things gracing my shopping list as gifts for Chinese New Year.
Ginseng a gift?
You bet. Ginseng, one of many treasured remedies in Chinese medicine, is a welcome gift for more senior folks. As are any number of nutritional and vitamin [...]
Posted in Business-to-business, China, China marketing, Christmas, Consumer, Culture, Holidays, Strategy on Dec 16th, 2006
Love is in the air…the lighted streets are decked with couples unabashedly linking arms and eyes…ah, romance…
[Insert sound of record scratching] Wait a minute! Aren’t we getting ahead of our holidays here? Valentine’s Day isn’t for another two months.
Au contrair, zui aide. This isn’t Valentine’s Day I’m talking about…it’s Christmas…in China. Here’s what one journalist [...]
Posted in Business-to-business, China, China marketing, Culture, Marketing channels, Podcast, Strategy on Dec 10th, 2006
Jocelyn: Good morning, this is the Wu Way Update for December the first, and we’re having a conversation with Chip Coakley, who is the chairman and CEO of PGL Global, which is a firm that helps mid-size companies with their outsourcing as well as offshoring. And we’re talking this morning about the challenges [...]
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